Key Business Partners, LLC

I have had some clients ask me this question. I answer with an absolute,”YES! if you want to be known for your writing and your book”. Now, there are always exceptions to the rule, however, that is not what I am talking about here.

And I am not sure if these days, this even holds true. I believe for 99% of business owners (and yes, as a writer or author you have a business), having a website is essential.

The follow up question from a writer may be, “Well, but I don’t have anything to sell (yet) so what would I have on the website?”

Here is my answer. “You can place information about your writing background. Your credentials. Examples of your writing. Of course, a picture of you is always nice. A page about you and your history. You can do an interview of questions for the media to pick up to discuss your book.

I would then follow up by saying, “Also, as a writer, you can add a blog to the site, where people can keep up on a consistent basis with your writing and about your upcoming book.”

Here is a statement that has been said many times and it is a very logical.

Most people don’t buy from people they don’t know. The only other time they may purchase from someone they don’t know, is when someone they DO know, recommends the other person’s product or service.

By setting up a website and a blog, you begin to establish an online presence which allows other people to get to know you during the time your are writing your book.